Supercharge Your Advertising ROI with Next-Gen Promotional Opportunities
Consumers spend a lot of time at grocery stores and buying groceries. The average American still visits a grocery store 1.6 times per week, even with curbside and grocery delivery services continuing to expand. The choices they make involving which store to visit and what to buy are often based on advertising. Simply put, advertising produces more customers in your store and influences them to buy more goods.
Capture the Full Spectrum of Shoppers with Advanced Digital Advertising
Many independent grocery stores still strictly rely on traditional promotions like circulars, newspaper ads and coupons. However, the most successful, dynamic stores couple these methods with fresh digital advertising techniques and programs. Digital advertising is the promotion of the future and even reaches more affluent potential customers for your store.
Leveraging the Power of Digital Marketing
The power of online marketing in today’s climate cannot be overstated. According to leading consulting firm McKinsey, U.S. consumers report an intent to shop online even after the current COVID-19 crisis winds down. Top-growth categories in online shopping; those that exceed 35 percent year-over-year increases, include essentials such as over-the-counter medicine, groceries, household supplies and personal-care products. Ensure you capitalize on the growing demand for groceries and online services by engaging a comprehensive advertising campaign. Advertising helps businesses gain and retain new customers, boost sales and become top-of-mind for consumers. Digital advertising is more essential than ever.